
We are excited to announce that bookings are officially open for the APSO Recruitment & Staffing Conference 2025!

I hosted a head-of-TA workshop event for large companies in September 2024 where my friend Bryan Adams (not that Bryan Adams, but the CEO of HappyDance), who’s a guru on all things employer branding and career sites, framed up costs in a new, interesting way.
We were sharing best practices for building CFO-proof business cases and he pointed out that much of the money talent acquisition (TA) orgs spend on ads and sourcing tools are sort of a tax that’s paid because the talented candidates a TA team wants aren’t aware of, attracted to, or motivated by the TA team’s opportunities.
A tax, though?
Yes!
Well, sort of.
His point was that we all have to pay a tax to do more attraction work because we’re not generating the quality and quantity of inbound candidates through our reputation as a great employer alone.
He wasn’t saying we should stop paying for job ads. But it was an interesting reframing.
Let me explore this idea a bit more. There are probably jobs you recruit for that are super easy, with lots of high-quality inbound candidates that you don’t have to work hard to attract — they come through your career site or referral channels. Applicants apply to these jobs without much effort on your part to source and engage them (no “tax”) because you’re a very attractive employer to the talent interested in those kinds of jobs.
In Bryan’s example, the “tax” we pony up is paid in extra effort (ads, outbound sourcing) that help us attract talent that wasn’t previously aware of us or interested in us.
This isn’t an article about recruitment marketing and ad spend, though.
I’m more interested in the broader framing around this idea of a tax. In our recruiting leadership training, we discuss two types of costs: 1) costs that are explicit and 2) costs that are embedded and often hidden in our TA metrics.
I’ll give you a few examples of how my team and I think about these embedded costs, which I’m now calling taxes (thanks Bryan!). All of them are very expensive.
I could go on. There are so many taxes we pay — in lost candidates, in vacancies that cost the business money, in interviewer and hiring manager and recruiter people-hours wasted because our process or approach is terrible. These are problems almost all of us face.
I say this a lot: No pain, no change.
One of our biggest opportunities as TA leaders is to better articulate the cost of bad decisions, bad strategy, bad process, bad candidate experience. We have to bring the pain!
We need to better capture the cost of the current state — the taxes we’re paying because we’re tolerating bad tactics, bad behaviors, order-taking recruiters, unrealistic hiring managers, and poor consequences or no consequences to the individuals who perpetuate the stuff that leads to big taxes.
We can start by getting our recruiters to operate like talent advisors and push back on those hiring managers who want to do things that come with a high tax — like involving 12 people in the interview process for a midlevel role or going to offer with a salary well below market or wanting to see more candidates even though we’ve already presented a slate of five qualified, interested, available, affordable candidates.
As TA leaders, we can and should work hard(er) to capture and surface the costs/taxes in terms that make sense to the stakeholders we need to influence. Hiring managers need to experience the tax (consequences to speed and quality); HR and compensation needs to see the impact to vacancy rates and speed and attrition; and our bosses need to see the trade-offs we’re making and taxes we’re paying now to fund the very expensive current-state tax rate, all so that we can get funding or at least reallocate funding to the root issues creating the tax burden.
Is this easy to do? Yes, super easy.
Just kidding.
This is super hard. It’s why you make the big bucks. This is leadership. This is root-issue diagnosing, problem-solving, influencing, culture change, and a lot of tough conversations.
But it’s worth it.
Getting your tax burden down so that you’re freed up to do the really smart stuff that delivers more speed, more quality, more diversity, while giving hiring teams time back, is the work of legends in our profession.
Nobody wants to pay unnecessary taxes, right?
John Vlastelica is a former corporate recruiting leader turned consultant. He and his team at Recruiting Toolbox are hired by world-class companies to train hiring managers and recruiters, coach and train TA leaders, and help raise the bar on who they hire and how they hire. If you’re seeking more best practices, check out the free resources for recruiters at TalentAdvisor.com and for recruiting leaders at RecruitingLeadership.com. Additionally, if you’re a TA leader who missed John’s workshops at LinkedIn Talent Connect in Phoenix in late October 2024, you can download his slides and worksheets on how AI will impact the size and makeup of our TA orgs.
Copyright Recruiting Toolbox, Inc.
Rollercoasters are supposed to be fun. But if you’re a recruiting pro who rode the ups and downs of the past five years, you’re probably feeling more than a little motion sickness.
Fortunately, the latest LinkedIn data may offer something to settle your stomach.
First, a quick recap. Back at the height of the Great Reshuffle in 2021, recruiter demand was skyrocketing. Measured by the number of paid job posts for recruiting roles on LinkedIn, demand would rise to nearly 4x the prepandemic baseline of January 2019.
Then the rollercoaster dropped just as fast as it rose: by late 2022, demand for recruiters had fallen by nearly half from its peak earlier in the year — and continued to fall from there, even briefly dipping below the baseline in late 2023.
Finally, we get to the good news: the ride has been far steadier from the start of 2024 on, with recruiter demand stabilizing, sitting around 16% above the baseline as of September 2024.
The recent recovery and stabilization may be a promising sign for recruiting professionals. While it doesn’t come close to the heights of the Great Reshuffle, it’s an encouraging sign, especially amid what some call the “Big Stay.”
The modest rise in recruiter demand could even be an early indicator that hiring is set to rebound over the next year. Of course, if the past few years have taught recruiting pros anything, it’s to expect the unexpected.
For now, the steadier and slightly positive trajectory of recruiter demand is good enough reason to hope for a smoother ride into 2025.
Methodology
Talent acquisition (TA) demand is defined as the change in job posts over time on LinkedIn for talent acquisition roles. The number of jobs posted is normalized against prepandemic job posts using January 2019 as the benchmark. An uplift means there has been growth in TA demand compared with prepandemic levels. The timeframe of this analysis is January 2019 to September 2024.
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Originally posted on LinkedIn
You probably learned a new skill over the last year, and you’re not alone — particularly if you learned how to work with AI.
People develop skills all the time, of course. What’s new is the accelerated pace: The number of skills added by LinkedIn members grew by 36% over the last 12 months, compared with the previous 12.
While that’s a pretty sizable increase in pace, it’s dwarfed by the growth of AI-specific skills.
The number of AI skills added in the past year grew by 80%, covering both AI technical skill and AI literacy skills.
AI technical skills are the engineering skills you need to build, maintain, and deploy AI technologies — like machine learning or natural language processing; these skills are mostly confined to engineering talent.
The appeal of AI literacy skills, on the other hand, is far wider. AI literacy includes skills like prompt engineering and proficiency with tools like ChatGPT or Copilot, which are broadly applicable for nearly any knowledge worker.
Over the most recent 12 months, the number of AI literacy skills added by LinkedIn members increased by 177%, nearly five times faster than the 36% increase seen across skills overall.
Read on for a closer look at which members are developing AI skills on LinkedIn Learning — and to see how recruiting professionals in particular stand out.
You might not be too surprised to hear AI skills are growing rapidly, but do you have any idea as to what kind of workers tend to learn those skills?
Though software engineer is the single most common job title among those developing AI skills through LinkedIn Learning, the other top roles are less predictable, spanning nontechnical fields as well.
Project and product managers are also among the most likely to learn AI skills — which makes sense, as they have a lot to gain from harnessing the technology: Building a Gantt chart, which creates a visual picture of a project’s progress, by hand could take all day, but generative AI can help whip one up in a small fraction of that time.
At the same time, some may also feel threatened by these new tools. One popular course, Leveraging Generative AI for Project Management, opens with this common refrain, familiar to many recruiting professionals: “Generative AI will not replace project managers,” says instructor Ricardo Vargas, the founder of Macrosolutions, “but project managers who know how to use it will replace those who don’t.”
Intriguingly, professor was the fifth-most common role learning about AI, perhaps to better understand the technology that their students are already all too familiar with.
Let’s zoom back out a little and consider the top functions (high-level groupings of occupations, similar to departments within a large org) taking AI courses. While tech tops the list, there’s actually a diverse range of functions learning about AI — just as we saw with individual occupations.
Operations is the third-most common function, with process-focused professionals (like project managers) apparently eager to learn how to boost their productivity with AI.
Interestingly, sales and business development are the next most common functions taking AI courses on LinkedIn Learning. Though sales roles are typically rooted in strong people skills, GAI can make the more rote parts of the job easier.
Finally, let’s take a look at one AI learning metric where recruiting pros are showing significantly more growth than other groups.
In the previous section, we considered the most common roles developing AI skills through LinkedIn Learning. This time, we’ll analyze what type of worker saw the sharpest uptick in learning.
Compared with a year ago, the number of people developing AI skills on LinkedIn Learning has grown by a remarkable 72%.
Marketers — a majority of whom expect AI to significantly alter how they work in the next year — saw a modestly higher increase than the overall rate, with a 77% jump over the past year. That’s in line with non-technical workers (those not in engineering or IT) overall. Sales professionals saw a slightly bigger increase than marketers, growing by 87% in the same time frame.
Recruiting professionals, though, saw a much bigger increase than either of those two functions, with a 129% growth rate. That’s nearly twice as fast as the growth rate among all LinkedIn members.
It’s a smart move by recruiters preparing for an agentic future, as AI has already changed the way companies hire. As LinkedIn’s own talent leaders, Erin Scruggs, global head of talent acquisition, and Jennifer Shappley, global head of talent, recently announced at Talent Connect, the narrative has officially shifted from “AI is coming” to “AI is here.”
AI skills are evolving rapidly, and professionals across a wide spectrum — from engineering to sales to talent acquisition — are eager to keep up. Whether professionals are learning technical AI skills or AI literacy skills, those who invest in understanding AI today are better positioned for tomorrow’s opportunities. As we continue to track these shifts, it’s clear that staying ahead means embracing AI’s potential, regardless of your role.
Methodology
The number of skills explicitly added by members in the current 12-month period (October 2023 to September 2024) is compared with the number of skills developed in the previous 12-month period (October 2022 to September 2023) to highlight growth in skills. Only members who developed the skills while being employed in a full-time position are considered. LinkedIn Learning courses used to develop AI skills are identified. The number of learners in the last 12 months (October 2023 to September 2024) is used to identify top occupations and fastest-growing occupations of the learners.
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Originally posted on LinkedIn
There appears to be a massive disconnect in the corporate world when it comes to AI literacy. While an overwhelming majority of workers are eager to develop their generative AI skills and put them to work, only a fraction of companies are stepping up to provide the necessary training.
This isn’t just a minor oversight — it’s a critical strategic blind spot that could expose companies to serious data privacy and security risks while also significantly impacting their organizational effectiveness and competitiveness in today’s rapidly evolving AI-augmented world of work.
Recent research from Microsoft — covering over 31,000 people across 31 countries — found that 75% of knowledge workers are already using generative AI at work and 78% of them are bringing their own AI to work. On top of that, more than half of the people using generative AI at work are reluctant to admit it.
This creates a concerning situation where employees are secretly leveraging these powerful tools for work without proper guidance or support.
Some companies have taken action to limit access to generative AI tools like Copliot, ChatGPT, Claude, or Gemini at work, but let’s be realistic — they can only effectively do that on work-provided devices. Even with policies prohibiting public AI tools, there’s no effective way to monitor and block use on personal devices. And if a company hasn’t provided employees with private and secure alternatives, it’s easy to understand the motivation for bringing their own AI to work.
The benefits of using generative AI for work are simply too compelling for people to ignore. Microsoft’s research found that when people can use generative AI at work:
You’ve probably seen the controlled studies like the one from Wharton and Harvard and the one from MIT showing how knowledge workers can do more work in less time and at higher quality and enjoy their work more. Perhaps one of the most important findings from these studies is that generative AI can act as the great leveler — less experienced workers using AI can often perform at the same level as their more senior colleagues.
The reality we need to face is this: If you’ve provided your employees with private and secure generative AI tools and comprehensive training in their safe and effective use, you’re likely in good shape.
For everyone else, there’s cause for concern.
On the one hand, you have employees who are eager to use generative AI for work because they can do more and better work. On the other hand, you have four types of companies:
Any approach except the first creates the perfect storm for shadow AI use and potential data privacy and security risks.
Whether or not you provide secure generative AI solutions for your employees, you have to recognize that some employees are likely to use generative AI tools on their mobile devices for work, whether they're formally allowed to or not. That’s why I believe providing training on safe and responsible use is absolutely critical. And this applies across the board — whether companies are still working on their AI strategy or have already provided their workforce with private, secure AI tools.
The key is ensuring employees have the knowledge they need to use these tools effectively and safely to realize their full potential.
The primary concern of most companies in the use of generative AI is the misuse of data. The fact of the matter is that there are a great number of use cases of generative AI that do not involve entering personally identifiable information (PII) or sensitive, confidential, or proprietary information. If you’re not entering any of those kinds of data, there simply isn’t a data privacy or information security concern.
While data security concerns are legitimate, they shouldn’t paralyze organizations from embracing generative AI. Many valuable use cases don’t involve entering any sensitive information at all. Consider these examples:
These are just a few examples of how generative AI can enhance HR and recruiting work without touching sensitive data. Of course, there are other use cases that do involve sensitive or confidential information.
So, the principal challenge is helping your teams understand the difference between the types of tasks that pose no risk and those that do involve sensitive information. This is exactly why it is ideal to provide employees with safe and responsible use guidelines by role and specific use, clearly stating which use cases are acceptable and which use cases are not allowed and why.
The key lies in providing clear, role-specific guidelines that delineate:
It all comes down to this: Your employees want to use these powerful tools and they’re going to find ways to do so.
The real question is whether they’ll do it with proper guidance or in the shadows. By providing clear, role-specific guidelines about what’s acceptable and what isn’t, along with the reasoning behind these decisions, you can create an environment where people feel confident using AI tools appropriately.
This isn’t just about minimizing risk — it’s about maximizing the potential of both your tools and your talent while keeping your organization’s data secure and being fully compliant with privacy regulations.
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Originally published on LinkedIn
Work smarter, not harder.
There’s no “I” in “Team.”
People don’t leave jobs. They leave managers.
By now, most talent professionals have heard these stock phrases so many times they’re practically background music.
Yes, you know what it takes to make a great team. You certainly know what it means to do more with less. And the wisdom about managers? Well, everyone knows that’s true. Who wouldn’t want to leave a job with a horrible boss?
But sometimes it’s worth examining these timeworn phrases more closely to unpack just how much wisdom — or lack thereof — they contain. So in the spirit of this examination, we asked five talent leaders the following question: There’s an expression in the talent world that “People don’t leave jobs. They leave managers.” What are the qualities of managers that inspire people to stay?
Below you’ll find their thoughtful, and even surprising, answers:
“I almost feel like this is a trick question,” says Stacey Gordon, executive advisor at Rework Work, “because we are all well aware that our actions, our behavior, and the way that we treat people has a direct impact on whether they stay. Or, at least, we should be. More than 50% of employees say they have quit a job due to a bad manager — bad meaning they create unnecessary work and cause them stress.
“With my clients, I see that the managers who truly value their team members have increased retention. Knowing a person’s strengths and weaknesses, understanding their competencies, and appreciating their contributions only happens when a manager invests in their growth, demonstrates empathy, and cultivates psychological safety.
“These are all soft skills that a good manager cannot lead without. Unfortunately, there is a level of emotional intelligence that is often overlooked. As a manager, taking the time to develop your skills in these areas will directly affect your ability to lead effectively, while reducing the number of times you have to fill a vacated position.”
“The best managers I’ve worked for over the years,” says Stacy Donovan Zapar, founder of The Talent Agency, “all shared a common trait: They were quick to take responsibility when things went wrong and slow to take credit when things went right.
“That kind of leadership built trust and made us feel safe trying new things and taking risks. These managers not only recognized the efforts and achievements of team members, they made sure other leaders noticed them too! Knowing our hard work would be acknowledged and appreciated motivated us all to do our best work and created a team culture that was more collaborative than competitive.
“Working for a manager who has your back, is invested in your career success, and creates a positive team environment? That builds loyalty and makes staying an easy choice!”
“First, I reject the statement, ‘People don’t leave jobs. They leave managers,’” says Tim Sackett, president of HRU Technical Resources. “This is the biggest lie we’ve sold to leaders in the past three decades. It’s based on flawed research that basically said, if everything was equal (pay, benefits, work location, etc.), why would you leave your job? Oh, in that case, yeah, bad boss!
“In reality, people work for bad bosses all the time and don’t leave because they love their pay or benefits or work location or coworkers, etc. But, as we know, it’s never equal. Employees don’t make retention decisions in a vacuum.
“If all things were actually equal and my staying was utterly dependent on my manager, why would I stay working for that manager?
“Hmmm . . .
“That would be a fantastic manager to work for.”
"An underestimated aspect of great people management,” says Hung Lee, curator of the Recruiting Brainfood newsletter, “is the ability and willingness to handle conflict. The best managers are not conflict avoidant but recognize tension in the team as an opportunity to resolve issues early before they become destructive to objectives.
“Being able to fairly resolve difficult disagreements elevates someone from being administrative manager to being an active leader. Doing this consistently builds trust, engenders loyalty, and strengthens team bonds, even amongst those who were having the disagreement.
“Conflict management skills from the leader play a huge role in retention."
“‘People don’t leave jobs; they leave managers.’ I hear this all the time,” says J.T. O’Donnell, founder and CEO of Work It Daily, “and while it holds some truth, it oversimplifies a much more complex issue.
“Yes, poor management is often a significant factor in employee turnover. A manager who doesn’t provide clear direction, recognition, or support can create a toxic environment, leading people to seek greener pastures. However, it’s rarely the only reason people leave.
“In my 20-plus years as a career coach, I’ve found that people often leave jobs because of misaligned expectations, stagnant growth opportunities, or a lack of purpose. Even with a great manager, if the role no longer aligns with someone’s values, skills, or long-term goals, they’ll eventually move on.
“That said, managers do play a pivotal role in retention. A great manager fosters trust, advocates for employees, and creates pathways for development. But even the best manager can’t fix a bad company culture or a role that doesn’t fit.
“The key takeaway? Don’t oversimplify your career decisions — or assume your manager is the only variable. Take time to reflect on what truly matters to you in your career. And if you are a manager, remember: Your leadership can make or break someone’s experience — but it’s not the whole story.”
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Originally Published on LinkedIn
Despite being the top economy in Africa, South African workers are largely unproductive, producing less per hour than the world average.
This is according to data visualised in the latest Nedbank Pulse, which examines which country’s workers produce the most GDP per hour worked.
Using data from the International Labour Organisation (November 2023), the bank charted the top-ranked countries by GDP per hour worked—or labour productivity—measured in International dollars (Int$).
International dollars are a hypothetical currency used to compare the purchasing power of different countries by adjusting for price differences.
Nedbank found that workers in Luxembourg and Ireland are the most productive in the world, by quite some margin, earning Int$146 and Int$143 per hour, respectively – significantly higher than third place, Norway, at Int$93 per hour.
Looking at the top 25, Luxembourg is nearly three times more productive than Qatar (25th) due to its strong financial services sector.

Nine of the top ten countries are in Europe, with Singapore as the exception.
“Europeans work fewer hours than Americans to achieve similar output levels per capita. Many wealthy European countries have smaller populations and high-value industries, boosting per capita productivity,” Nedbank noted.
The EU’s strong worker protections and generous paid time off may also enhance productivity, it said.
South Africa
South Africa often gets a reputation for having hard workers who work some of the longest hours in the world.
Previous research has gone some way to back this up, showing that South Africans aren’t afraid to work long hours and often go beyond the legislated maximum of 45 hours per week.
However, the ILO’s data shows that South Africans don’t actually work that much longer than much of the world, averaging 42.6 hours per work—not even cracking the top 50 of hardest workers.
Even when measuring ‘excessive’ hours work (49 hours or more per week), only 17% of the working population clocks these numbers—again, not even within the top 50.
Not only is the working population not hard-working, relative to other countries, by this metric, South Africa also emerges as being highly unproductive, producing only Int$21 per hour.
This is below the global average of Inl$26 per hour and about seven times lower than Luxembourg.
The table below outlines the top 15 countries regarding working hours, the percentage working extremely long hours (49 hours+), and the value of their work measured as GDP output per hour- and where South Africa fits in.
| # | Country | Average hours | Excessive hours | Productivity (Int$) |
|---|---|---|---|---|
| 1 | Luxembourg | 35.6 | 6% | $146 |
| 2 | Ireland | 35.6 | 9% | $143 |
| 3 | Norway | 33.7 | 6% | $93 |
| 4 | Netherlands | 31.6 | 6% | $80 |
| 5 | Denmark | 33.9 | 6% | $78 |
| 6 | Switzerland | 35.7 | 9% | $76 |
| 7 | Belgium | 35.0 | 8% | $75 |
| 8 | Austria | 33.3 | 7% | $74 |
| 9 | Singapore | 42.6 | n/a | $74 |
| 10 | Sweden | 35.3 | 6% | $70 |
| 11 | Guyana | 44.7 | 26% | $70 |
| 12 | United States | 38.0 | 13% | $70 |
| 13 | Finland | 34.4 | 7% | $69 |
| 14 | Germany | 34.2 | n/a | $68 |
| 15 | France | 35.9 | 9% | $68 |
| 79 | South Africa | 42.6 | 17% | $21 |
The graphic designer came into work knowing that the client account was overdue for a project meeting. But there was no one to call the meeting: His boss had been let go in a round of layoffs a month earlier. And his boss’s boss had been laid off the year before. The designer now reported to a hands-off executive who didn’t know the details of the project.
A new reality is emerging in the modern workplace—one that in some cases features no manager. Last year, in a sign of the aggressiveness with which firms are removing them, middle managers represented 31.5% of all layoffs, and an average of 22% between 2018 and 2022, according to job tracker Live Data Technologies. And when middle managers depart voluntarily, they are not being replaced, which creates a void in leadership. “If you cut and cut and cut, but don’t change mindsets, you can accelerate vertical hierarchy,” says Mark Arian, CEO of Korn Ferry Consulting. “You can end up in a bit of a death spiral.”
The disappearing layer of middle management is especially common in professional services, where the top of the traditional org-chart pyramid is growing rather sharp. In theory, trimming the middle layer can strengthen workflows: Autonomy and decision-making extend downward, and customer responsiveness improves, along with accountability and morale. But “that doesn’t necessarily happen,” says Arian. In practice, sometimes authority coalesces at top levels, leaving underlings awaiting signals.
To be sure, rumors about imperiled middle management have been circulating for a decade. But experts say today’s middle managers are under unprecedented pressure. Half are burned-out. Thirty percent are too stressed to support their teams, according to employees participating in LinkedIn’s Workforce Confidence survey. “They’ve been inundated,” says sustainability and ESG expert Cheryl D’Cruz-Young, senior client partner at Korn Ferry. Many struggle to prioritize and escape the so-called frozen middle.
The middle manager heave-ho is being driven by a number of practical forces, beginning with financial realities: Top-line growth has stalled while labor costs have jumped, meaning that companies need to make adjustments in order to maintain their margins. Some professional-service firms are “delayering”—an old-school staff-reduction technique of thinning middle management in order to improve flexibility and responsiveness. At the same time, some firms are eager to preserve the nimbleness and adaptability that teams displayed during the pandemic. Lastly, massive technological and workforce skill changes have lessened the need for constant managerial overhead. Experts say that shifting org charts are to be expected, and should be implemented alongside massive technological and workforce changes. “The structure is evolving, as it should,” says D’Cruz-Young.
Experts advise firm leaders to proceed with great caution. “When you get rid of middle managers, the margin for error becomes minuscule,” says JP Sniffen, practice leader at Korn Ferry’s Military Center of Expertise. “They’re often the common-sense police.” Rather than making deep cuts, experts advise piloting studies of new organizational structures. At Korn Ferry, clients are creating multidisciplinary, agile teams that are customer-centric. “It’s the opposite of bureaucracy,” says Arian. The idea is to train teams to be adaptive and integrative.
Experts advise training teams to be inclusive and knowledgeable about the expertise and leadership of each trainee. This means creating norms that allow leadership to shift from person to person depending on the scenario, says Andrés Tapia, global DE&I strategist at Korn Ferry. Ideally, teams will learn to be self-regulating. “We need to get used to a very dynamic flow of power,” he says.
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Original Korn Ferry content
t’s a tough time in the talent world right now. Budgets at many companies are not what they used to be and yet talent pros are being asked to do more than ever. Is it little wonder that teams aren’t sure how they’ll fill every req, make quality hires, and offer employees opportunities to grow?
That’s why we’re excited to announce our 2025 Linkedin Hiring Release, designed to help you hire more efficiently without compromising quality, and our 2025 LinkedIn Learning Release, designed to make personalized learning at scale a reality.
Over the coming year, as part of our 2025 releases, we’re rolling out a number of AI-powered innovations and tools to help you increase your impact without increasing your workload.
One of the toughest challenges recruiters face is keeping high-quality talent interested in the company until the right role becomes available.
Interested Candidate Alerts can help you with this by notifying candidates of open roles and relevant content from the companies they have expressed interest in — with no action on your part. These in-app notifications help keep your company top of mind with interested candidates, nurturing them effortlessly and automatically.
We know that it also makes recruiters’ lives easier when qualified candidates can quickly find roles that match their experience. That’s why we’ve introduced AI-powered job insights so that job seekers can better understand if their qualifications are a good match for a role. Once they’ve determined they’re a good match, candidates can then use LinkedIn’s AI-powered resume tips and cover letter support (a feature offered to Premium subscribers only) to personalize each application to highlight relevant skills and experience, so candidates can apply to roles with confidence.
Our new job collection feature also makes it easier for candidates to discover new roles that match their qualifications through curated lists that showcase roles by industry, specialty, and interests.
The upshot: When job seekers can efficiently discover new jobs and confidently understand whether they’re qualified, recruiters’ jobs become easier.
Want to find candidates faster, without having to figure out exactly which words and filters you need to make the perfect match?
AI-Assisted Search is getting even smarter. We’re expanding search capabilities that go beyond simply matching based on filters to matching based on the qualifications that candidates don’t typically list on their profiles and resumes — but that are often listed in job descriptions — such as “experience solving ambiguous problems.” This allows recruiters to get better search results and more thorough skill representation for candidates.
With this feature, you can simply paste a job description or hiring manager’s notes into Recruiter to create a search. No more racking your brain, trying to find the exact filters that will yield the perfect candidate.
You can also now ask AI-Assisted Search to help you, creating a Boolean string to start your search so you don’t have to create a Boolean search on your own.
If you need further proof of how much this could help: LinkedIn has found that AI-Assisted Search sessions result in an 18% higher InMail acceptance rate, compared with search sessions created with manual filters.
When LinkedIn rolled out AI-Assisted Messages last year, it gave recruiters a big boost. AI-Assisted Messages see an overall 44% higher acceptance rate and are accepted 11% faster by job seekers than those drafted without AI.
But now recruiters will get even more of a lift with two new features, AI-Assisted Bulk Messaging and AI-Assisted Messaging Touch-Ups. AI-Assisted Bulk Messaging allows talent acquisition professionals to quickly draft messages in bulk, sending unique, personalized messages to as many as 25 candidates at once, making it possible to connect with the right candidates at scale.
AI-Assisted Messages Touch-Ups, on the other hand, lets recruiters go into their existing templates and leverage AI assistance to personalize the template to the candidate you’re messaging. You can also adjust the tone and length of each message. If you wanted a message to be briefer and more conversational, for example, the template can be adjusted to reflect your wishes.
How important is career development to employees and businesses? LinkedIn has found that organizations that cultivate employee growth are 7.2x more likely to engage and retain employees, 2.6x more likely to exceed financial targets, and 4x more likely to innovate effectively.
That’s why we’re releasing new learning tools, starting with AI-powered Learning Plans, to help you efficiently scale career development across your organization. Our personalized development plans will now deliver more relevant content by taking into account each learner’s industry, experience, and more specific career goals. The plans can also be adapted to a learner’s unique timeline and their company’s talent architecture.
Human skills are taking center stage in the age of AI. According to a LinkedIn survey, 92% of U.S. executives agree that soft skills are more important than ever. And LinkedIn research shows that professionals with key soft skills get promoted 8% faster than those with only technical skills.
But learning skills such as communication, listening, and compassion takes practice, which is why LinkedIn is rolling out a new AI-powered coaching feature in LinkedIn Learning with which learners can interact using voice or text. Employees can practice delivering performance reviews, giving constructive feedback to their colleagues, and promoting work-life balance. At the end of each session, learners receive results with actionable feedback and LinkedIn Learning content recommendations.
For years, L&D teams have wanted to make learning both deeply personalized and scalable. Now with our AI-assisted features, learning professionals can do both. They can sort through the tedium of content curation more quickly and can translate talent architectures to role guides more efficiently.
With the new AI-assisted content curation feature, administrators can use conversational prompts to easily search and quickly discover suggested courses and videos based on the topics, learning objectives, and audience they are targeting
They can also customize learning at scale using Talent Architecture Customization in the LinkedIn Learning admin portal. Simply upload your own job-to-skill architecture via .CSV template to make learning more relevant across tools like Next Role Explorer, Role Guides, and Learning Plans. Plus, with recommended skill suggestions powered by LinkedIn insights and AI, you don’t have to worry about maintaining your talent architecture. LinkedIn Learning is now a source for the creation and maintenance of your entire organization’s talent architecture.
As if this weren’t enough, LinkedIn Learning plans to add 800 more courses by the end of the fiscal year, covering everything from agentic AI to cybersecurity to AI for managers. And to help talent teams lead the AI talent revolution, LinkedIn Learning is launching three AI professional certificates for recruiters and talent development professionals.
This is just the beginning of what AI can do for recruiters and talent development professionals. LinkedIn is actively building upon these products to support recruiters and talent development professionals with innovative, valuable tools. Our goals are simple: We want you to be able to work efficiently, stay focused on quality, and keep your organizations moving forward. For more information, check out our 2025 LinkedIn Hiring Release and 2025 LinkedIn Learning Release pages.
Imagine a world where your digital colleague handles entire workflows, adapts to real-time challenges, and collaborates seamlessly with your human team. This isn’t science fiction — it’s the imminent reality of AI agents in the workplace.
As Sam Altman, CEO of OpenAI, boldly predicted at their annual DevDay event, “2025 is when AI agents will work.”
But what does this mean for the future of human labor, organizational structures, and the very definition of work itself?
According to research by The Conference Board, 56% of workers use generative AI on the job, and nearly 1 in 10 use generative AI tools daily.
As we move into this AI-enabled stage of business, it’s essential to understand the transformative potential of AI agents, explore how they’re set to revolutionize the workplace, and challenge ourselves to reconceptualize the human-machine partnership in the world of work.
Ultimately, AI’s involvement in the workplace can be categorized into three buckets: Bots, AI Agents, and Digital Workers. Here is a guide to how each of these is impacting the world of work.
Bots, short for robots, are software applications programmed to perform automated tasks. In the business context, chatbots are often used to streamline operations, enhance customer service, and improve internal processes. Most chatbots are programmed using Natural Language Processing (NLP) to interpret and understand human language and machine learning, which allows the chatbots to learn and improve from data over time.
Over the past decade, the adoption of bots in business environments spanning healthcare, retail, banking, and a range of other industries has seen exponential growth.
The chatbot market has experienced remarkable growth and is expected to expand from $396.2 million in 2019 to $27.3 billion by 2030. This surge in bot usage can be attributed to advancements in NLP, increased demand for 24/7 customer support, and the growing recognition of how bots can enhance operational efficiency across various business functions.
However, chances are you know the feeling of smashing the zero key in frustration as you try to exit chatbot support and connect with a human. While bots offer numerous benefits, they also come with limitations that businesses must consider.
One primary challenge is the potential for misunderstanding complex or nuanced queries, which can lead to user frustration and incorrect information dissemination. Additionally, bots may struggle with context-dependent situations or emotionally sensitive issues, areas where human empathy and judgment are crucial. Lastly, there are concerns about data privacy and security, as bots often handle sensitive information, requiring robust safeguards to protect against potential breaches or misuse of data.
An AI agent is an autonomous software entity or program designed to perceive its environment, make decisions, and take actions to achieve specific goals or objectives without direct human intervention.
Reading about AI agents and their transformative potential in the workplace can feel like looking into the future — but this future is already knocking on our door.
AI agents are poised to take automation to unprecedented levels, transcending simple task completion to instead manage complete, complex, adaptive workflows. This shift represents a quantum leap from traditional automation technologies. Here are a few factors to consider when weighing the future of AI agents:
This rapid embrace of AI agents is driven by their potential to dramatically increase productivity and efficiency. A report from McKinsey states that “about half of the activities (not jobs) carried out by workers could be automated,” with AI agents playing a crucial role in this transformation.
“Agentic AI allows us to provide customers with accurate information within context,” says Marcus Sawyerr, CEO of EQ.app, an AI tool that helps recruiters find and engage talent. “It fulfills tasks precisely and improves based on user context and real-world data. This helps us find the right people for the right roles in real life.”
This distinction between automating tasks versus entire jobs is critical — it suggests a future where human-AI collaboration becomes the norm, rather than wholesale replacement.
As we weave agentic AI capabilities into our businesses, we will likely deconstruct jobs into individual tasks and then identify the tasks that can be fully automated by these new AI technologies and agents.
And then there are “digital workers,” who are capable of handling entire workflows, adapting to real-time needs, and collaborating with humans in ways that weren’t imaginable a few years ago. If the phrase “digital worker” makes you uneasy, you’re not alone.
Earlier this year, Lattice, an AI powered HR platform, came under fire for proposing a feature that would let organizations make employee records for AI workers.
“Today Lattice is making AI history,” CEO Sarah Franklin shared in a blog post announcing this new feature. “We will be the first to give digital workers official employee records in Lattice. Digital workers will be securely onboarded, trained, and assigned goals, performance metrics, appropriate systems access, and even a manager. Just as any person would be.”
Three days later, Lattice posted an update stating they would no longer pursue digital workers in the product.
The future was here, but it wasn’t a future we were ready for. Perhaps this is because of psychological barriers. The concept of “digital workers” highlights the psychological barriers to accepting AI as part of the workforce. It underscores the need for careful, thoughtful integration that respects human concerns while leveraging AI’s potential.
The integration of AI agents into the workforce is not without its challenges, particularly when it comes to human perception and adaptation. Here are three realities decision-makers need to account for as we move forward with adopting, and adapting to, AI:
Deconstructing jobs into their constituent tasks is not merely a theoretical exercise — it will become a critical strategy for optimizing workforce efficiency in the age of agentic AI.
By breaking jobs into discrete tasks, organizations can identify which components are prime candidates for AI automation (typically routine, data-driven tasks) and which require uniquely human skills like emotional intelligence, creative problem-solving, or complex decision-making.
This task-level approach allows for more nuanced workforce planning, enabling companies to redesign roles that leverage both AI efficiency and human expertise. Successfully transitioning to this coming hybrid future is not just about parsing jobs for efficiency’s sake, it’s about preparing employees, aligning them with the right processes, and tracking the impact on organizational goals.
Ultimately, it’s re-architecting work itself.
“The AI revolution in the workplace began with tools like ChatGPT, introducing employees to AI’s potential,” says Timur Meyster, cofounder and chief product officer of OutRival, an AI-powered platform for customer experience teams. “Now, we’re witnessing the rise of AI agents that can actually perform tasks, not just assist with them. This shift is even redefining success metrics, with businesses now measuring outcomes like enrollments, bookings, or appointments on a per-employee basis, showcasing the powerful synergy between human expertise and AI capabilities.”
I believe that in the new hybrid workforce, combining human intuition and emotional intelligence with AI precision will open doors for businesses to be more agile and productive. But the question we should be asking isn’t just how we adopt these technologies, it’s how we do it in a way that augments — rather than making obsolete — human potential. This means determining where and how we won’t leverage AI is as important as where we will.
Here are five considerations leaders should weigh when making these decisions:
The integration of AI agents into the workforce represents a paradigm shift in how we conceptualize work. While the challenges are significant, the potential benefits in terms of productivity, innovation, and job satisfaction are immense.
For business leaders and HR professionals, the task ahead is clear: Prepare your organizations and workforce for a future where human creativity and AI efficiency work in tandem. This means investing in technology, yes, but more importantly, investing in your people — their skills, their adaptability, and their capacity to work alongside intelligent machines.
Now is the time to demystify AI to your employees to proactively address the anxiety that comes with a change of this magnitude.
Perhaps the rise of AI agents isn’t just a technological shift, but a philosophical one — challenging us to rediscover the essence of our humanity in the face of artificial intelligence.
In dissecting jobs and reassembling them with AI, we’re not merely changing work — we’re evolving our understanding of human value in work itself. This process challenges us to question not just what we do but why we do it, pushing us toward a future where work becomes a true expression of our uniquely human capabilities.
This article was originally published by Fast Company.